UTAUT Application in South African ODeL Context: LMS Adoption among First-Year Students

This study investigated the adoption of learning management systems (LMS) in a South African open and distance e-learning (ODeL) context using the Unified Theory of Acceptance and Use of Technology (UTAUT). First-year students of English modules participated in the study. Structural equation modelling (SEM) was employed to analyse data and test hypotheses. Contrary to previous research, findings revealed that all UTAUT constructs (performance expectancy, effort expectancy, attitude, social influence, facilitating conditions, self-efficacy, and anxiety) had no significant relationship with behavioural intention to use the LMS. However, age, gender, experience, and computer access were identified as moderating variables. These results highlight the importance of context in e-learning research, suggesting that findings from the Global North may not always apply to the Global South context. The study contributes to the limited body of knowledge on UTAUT application in the South African ODeL context and emphasises the need for further research to inform stakeholders in implementing effective e-learning strategies.