FROM SOLIDARITY TO ENTREPRENEURIAL VALUES: THE NEOLIBERAL SHIFT IN THE ‘CENTER FOR EMPLOYMENT AND ENTREPRENEURSHIP SUPPORT’

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Abstract

Drawing on ethnographic sociology, this paper presents the findings of a study conducted at the ‘Center for Employment and Entrepreneurship Support’ in São Paulo, Brazil. For over six months, several visits were made to this public institution in order to interview young workers. However, the word “Entrepreneurship” raised specific concerns: How does a public institution integrate São Paulo’s working class into the job market through entrepreneurial values? To address this issue, the study moves from the micro level of ethnographic observations to the macro level of external neoliberal forces that have shaped Brazil’s economic and political policies over the past decades. Furthermore, while the Center now promotes and even celebrates entrepreneurial values, the young workers' perceptions and experiences, as captured through qualitative interviews, reveal their reasons for seeking support from the institution and highlight how a reality shaped by informal labor challenges neoliberal approaches to public services.

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  1. This Zenodo record is a permanently preserved version of a Structured PREreview. You can view the complete PREreview at https://prereview.org/reviews/14034880.

    Does the introduction explain the objective of the research presented in the preprint? Yes
    Are the methods well-suited for this research? Somewhat appropriate
    Are the conclusions supported by the data? Highly supported
    Are the data presentations, including visualizations, well-suited to represent the data? Highly appropriate and clear
    How clearly do the authors discuss, explain, and interpret their findings and potential next steps for the research? Very clearly
    Is the preprint likely to advance academic knowledge? Highly likely
    Would it benefit from language editing? No
    Would you recommend this preprint to others? Yes, it's of high quality
    Is it ready for attention from an editor, publisher or broader audience? Yes, as it is

    Competing interests

    The author declares that they have no competing interests.