Determinants of Student Satisfaction with Service Delivery in Ethiopian Private Higher Education: A Case Study of GAMBY Medical and Business College

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Abstract

In higher education, student satisfaction is a primary measure of quality and a key driver of institutional development. This study examines student perceptions of service delivery at GAMBY Medical and Business College in Ethiopia, filling a critical knowledge gap regarding satisfaction determinants in private health-science institutions. Using a 5-point Likert-scale questionnaire (1 = Very Satisfied, 5 = Very Dissatisfied), a cross-sectional survey was conducted among 319 students. The study evaluated satisfaction across six dimensions: Administrative Service, Educational Infrastructure, Instructional Quality, Support & IT Services, Personal Growth Outcomes, and Overall Satisfaction. Data were analyzed using SPSS Version 26.0 employing Descriptive Statistics, Principal Component Analysis (PCA) for validation, and Multiple Linear Regression. The findings revealed high levels of internal consistency (Cronbach’s Alpha = 0.947) and robust construct validity. Descriptive results indicated generally positive satisfaction levels, with mean scores ranging from 2.11 to 2.43. Multiple regression analysis demonstrated that the service dimensions collectively accounted for 39 % of the variance in the overall student experience.

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