The Association Between Aesthetic Satisfaction and the Probability to Undergo a Non-invasive Cosmetic Procedure: A Cross-sectional Study in Saudi Arabia

Background Minimally invasive cosmetic procedures are aesthetic treatments that enhance appearance without surgical incisions or tissue removal. Common techniques include injectables—such as botulinum toxin (Botox) to reduce wrinkles, dermal fillers to restore facial volume, and deoxycholic acid to reduce fat—as well as skin resurfacing methods like microdermabrasion, all requiring knowledge of facial anatomy and patient-specific factors. Methodology This cross-sectional analytical study was conducted over three weeks (December 1–22, 2024) using social media platforms to survey Saudi men and women aged 18–60 who had undergone non-invasive cosmetic procedures. Out of 971 participants, 848 met the inclusion criteria. Data was collected nationwide with the help of over 140 trained data collectors. Participants had to consent and be treated by certified plastic surgeons or dermatologists. Results The study analyzed 848 participants, predominantly young women aged 18–28 (55%) and largely female (81.1%). Most held a bachelor’s degree or diploma (66.9%), were Saudi nationals (87%), and reported monthly incomes under 5000 SR (55.3%). Hair laser removal was the most popular procedure (72.5%), followed by Botox (39%) and chemical peels (32.8%). Younger individuals showed stronger preferences for Botox and PRP. Dermatologists were preferred over plastic surgeons (77.7%), especially by younger females. Common side effects included redness (60.4%), edema (30.3%), and bruising (24.6%), though satisfaction remained high, with over 93% reporting some improvement. Most participants (66.7%) were willing to undergo another procedure, but 67.8% cited cost as a potential barrier, particularly among young women. Although dermatologists were more frequently selected, no significant difference in satisfaction or willingness for future procedures was found between provider types. Overall, non-invasive cosmetic procedures are favored by young, educated women, with satisfaction outweighing concerns about complications and cost. Conclusion Non-invasive cosmetic procedures are most popular among young, educated women with moderate income. Hair laser removal leads in popularity, with Botox and PRP showing age-related trends. Despite common side effects, satisfaction is high, and many are open to repeat procedures. Cost is a key concern, and dermatologists are generally preferred, offering insights for healthcare and aesthetic industry stakeholders