(Re)-Conceptualising the Economic Value of Creative-Content Film Tourism: Positioning (Dis) Abled-Youth Unemployment in the Current Discourse and Digitising Era

There is continuation of concern over exponential growth in (dis) abled youth unemployment; while it remains vague if creative-content film tourism can be a strategic pathway to entrepreneurial venture within mainstream African Tourism. The aim of the present study is to position the narrative of economic value of creative-content FT using South Africa as a case study, interrogating the current discourse for deeper insights which can inform policy making, by-laws, investment attitudes as well as understanding the tourism geography of creative-content FT and mainstream FT, accessibility and inclusion of youth across the tourism economy. Critical Discourse Analysis was triangulated with thematic-content analysis using PRISMA-ScR data selection and screening process. The findings found five non-academic literature that was focusing on creative-content film tourism from a business and economic perspective that underscored reduction of youth with and with disabilities unemployment. Therefore, the study concludes with practical recommendations and direction for future research, nonetheless there is limited generalisability of the finding to the rest of Africa.