Design of Digital Events in the Metaverse, Using Digital Twins

This article explores the possibilities offered by the convergence of virtual reality, the metaverse, digital twins, and the creation of virtual events, highlighting their impact on digital transformation and social interaction. The role of virtual reality as an immersive technology that enables multisensory experiences and its integration into persistent virtual environments, such as the metaverse, is analyzed. Likewise, the concept of digital twins is examined as precise virtual representations of real-world objects, processes, or systems, and their application in simulation and optimization. In the context of virtual events, it addresses how these technologies facilitate the creation of interactive, personalized, and globally accessible spaces. A digital twin of the Alcoy campus has been created, and the design for the 50th anniversary event of the merger of the Alcoy Industrial School with the Polytechnic University of Valencia has been integrated. The virtual space was tested with students and faculty staff from the campus to evaluate the effect of its applications and assess the need for improvements. The article concludes by highlighting the opportunities and challenges presented by the implementation of these innovations, as well as their potential to redefine the way people work, learn, and connect in digital environments. This particular case allows us to offer a comprehensive view of emerging technologies and their role in shaping the digital future.