A Quantitative Evaluation of the Impact of Digital Transformation on Operational Efficiency in Service-Oriented Organizations

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Abstract

This research seeks to evaluate the impact of digital transformation on improving operational efficiency in service-oriented firms in Bangladesh. In a time when digital technologies are swiftly transforming company processes, comprehending the unique aspects that propel operational enhancements is crucial for firms to maintain competitiveness. The study identified five main elements that affect operational efficiency: Digital Technology Adoption, Employee Digital Proficiency, Leadership Support for Digital Transformation, Customer-Centric Digital Strategies, and Availability of Digital Infrastructure. The research used a survey methodology, gathering data from 218 participants employed in service-oriented firms. The investigation indicated that the availability of digital infrastructure is essential for enhancing operational efficiency, demonstrating a substantial positive association between the two variables. Moreover, while Digital Technology Adoption and Employee Digital Skills had a modest correlation with operational efficiency, their effects were less significant than those of infrastructure. This research revealed that although leadership support and customer-centric initiatives are essential for overall organizational success, their impact on operational efficiency is more indirect. The results underscore the need of investing in resilient digital infrastructure and recommend that businesses prioritize ongoing skill development and effective leadership to achieve successful digital transformation. The study gives significant insights for managers and policymakers seeking to enhance digital transformation initiatives inside service-oriented firms in Bangladesh and suggests avenues for further research in this domain.

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